Are you spending more time trying to attract new customers, or is your focus on providing the best possible experience for your existing customers? More often than not, businesses spend all their time marketing to new customers. It's important to remember that your best customers don't just buy one product or use your service once. They come back again and again for more.
Take time to nurture your current customers, marketing to your past customers will keep them coming back and send referrals too! Find ways to show gratitude, delight, and motivate your existing customers! Help them realize you appreciate their patronage.
Challenge: Thanksgiving is an excellent opportunity for you to connect (or reconnect) with your customers. Take advantage of the chance to be thankful on social media or in your Enewsletter and show your gratitude to your customers.